Pride Parade

Think in Pride

Identity Design | Event Design | Logo Design

The
Client

The pride parade in Patna to be held on July 14 to swap the Pride Flag for the Transgender Pride Flag, hundreds of people will show up to support the queer community. more than 500 people will lift the world’s largest transgender flag while rallying across the city

Collective
Goal

We were asked to design an event identity which will reflect uniformity all across the event and also capture the right pride and sprit of the event, Since it is supposed to be a big event for the state of Bihar, it should also have elements to reflects the state’s own historic culture. The theme for this year was #thinkinpride representing the acceptance of the LGBTQ+ community in the orthodox structure of society.

Description

We came up with the peepal leaf and a brain getting high on colors of pride. It represented the whole idea of doing the pride parade in Bihar. Aiming to change the mentality of people of Bihar about identity and sexual preference of an individual.
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